Beautiful website, zero traffic?

Reader, Your website looks amazing.

I'm serious. The brand photos, the color palette, the way everything flows together… It's clear you (or your designer) put real thought into making it beautiful.

So why does it feel like nobody's finding it?

If you've been wondering where all the Google traffic is, or why people aren't discovering your site organically, there's probably a disconnect between what looks good and what actually gets found.

Some design choices, like some of the ones that can really make your website pop, can accidentally make it harder for search engines to find and understand your content.

I've audited a lot of websites, and unfortunately some of the most gorgeous ones I've seen are practically invisible to Google.

👉🏼 Like the one whose autoplay video background looked incredible but took 26 seconds to load on mobile. Beautiful? Absolutely. Findable? Nope.

👉🏼 Or the website with years of valuable blog content that her audience was definitely searching for. But because her homepage didn't link to the blog and the posts weren't connected to each other, Google couldn't easily crawl or understand all that helpful content.

These aren't necessarily design mistakes. But they are SEO blind spots that happen when aesthetic choices clash with how search engines work.

The good news? You don't have to choose between a site that looks professional and one that actually gets found by the people searching for your solutions.

I just mapped out the 6 most common ways design choices can tank your search rankings and exactly what to do about each one.

Read it here 👉